Tag Archives for " differentiation "

Mar 17

Swedish melancholy at its driest

By Bruce Firestone | Uncategorized

Stutterheim Raincoats tagline People who follow my work know I am a big believer in storytelling, whether that involves writing a novel, selling real estate or building a new enterprise. Selling is telling. And stories are what differentiate you from your competition. I have to say that Swede Alexander Stutterheim proved the point by taking […]

Read more