Jacques Martin Wisdom

By Bruce Firestone | Uncategorized

May 08

A defensive wizard like NHL coach Jacques Martin knew that for every goal you prevent, that’s two you don’t have to score.

Same in business: every dollar you don’t spend is two you don’t have to make.

I’ve always been a revenue-side guy–if my costs went up, no hay problema, I’ll put up prices/increase sales, or so my thinking went.

I learned later in life that your costs always rise to exceed your income unless you PAY (careful) ATTENTION to your spending.


So pay attention!

@ profbruce @ quantum_entity

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About the Author

Bruce is an entrepreneur/real estate broker/developer/coach/urban guru/keynote speaker/Sens founder/novelist/columnist/peerless husband/dad.