Which do you prefer?
If Plan A didn’t work, there are 25 more letters in the alphabet, keep going, anon
There is no Plan B, there is only Plan A, Prof Bruce
I subscribe to the latter.
I’ve found if you have a fallback position pre-prepared, it almost guarantees failure because, in the back of your mind, you are saying to yourself, “Heck, it’s OK if I muck up, there’s always Plan B…”
I’ve seen entrepreneurs in IMPOSSIBLE positions; their bankers/lawyers/accountants/employees/families even are telling them, “That’s it, you’re done. Turn out the lights, close, the door, switch lanes.”
But then you go back a year or two later, and they’ve pulled a miracle or two out of their ears and their enterprises are flourishing.
How do they do it?
As they said in Shakespeare in Love, “It’s a mystery.”
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