Category Archives for "PB4L"

Mar 19

White Angel of Merida Mexico

By Bruce Firestone | Business Coaching , Business Models , Entrepreneurship , Finance , PB4L , Sales & Marketing

This silent angel in downtown Merida (aka Centro) offers you one slip of paper to guide your future. For 20 pesos, mine read (in Spanish), “Sometimes you win, sometimes you learn.” #Excellent message. This young woman dresses up every Thursday, Friday, Saturday and Sunday in her angel costume, which she designed and fabbed herself. She […]

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Oct 26

Murals are a powerful tool to revive urban areas

By Bruce Firestone | Architecture , Business Coaching , Design , Entrepreneurship , Finance , Green for Real , Investing , Life Coaching , PB4L , Real Estate , Real Estate Investment Coaching , Urban Economics

Theming downtown Belleville Murals are a powerful catalyst in terms of reviving and improving urban areas. For example, Jane Golden started a program in Philadelphia to bring graffiti artists “in from the cold.” The Mural Arts Program (www.muralarts.org) in Philly employs over 300 artists each year and teaches more than 1,000 young people the art […]

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Oct 25

The tinier the house, the more creative you need to be

By Bruce Firestone | Architecture , Business Models , Design , Entrepreneurship , Family , Finance , Green for Real , Ideas , PB4L , Real Estate , Real Estate Investment Coaching , Tiny Homes , Urban Economics

The smaller the house you build, the more creative you need to be. One of my daughters is moving into her own home that is just 192 sq ft. She’ll live right next door to a small workshop (about 350 sq ft) where she will design and produce high fashion custom clothing for glamorous women […]

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Mar 06

What will our economy look like after the global pandemic subsides?

By Bruce Firestone | Architecture , Business Models , Firestone Institute , Green for Real , Ideas , Investing , Life Coaching , PB4L , Real Estate , Urban Economics

I am optimistic that the global economy will recover but it will be vastly different. Overall, it may not only be a more localized economy but a more productive one too as weaker players get weeded out and some industries fade while others surge. It’s also likely that the surpluses produced by revamped economies will […]

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Jan 01

I wish we knew now what we knew then

By Bruce Firestone | Architecture , Design , Entrepreneurship , Family , Green for Real , Ideas , Life Coaching , PB4L , Real Estate , Urban Economics

Over the Christmas holidays, I was rereading The Mysterious Island by Jules Verne. I read it when I was a kid and enjoyed it, so I thought I’d see what I think of it now. It’s about five Union soldiers who escape Confederate captivity during the US Civil War in a balloon that is swept […]

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Nov 30

Met an attorney this week who can only be described this way, sorry to say: A know-it-all-know-nothing

By Bruce Firestone | Architecture , Business Coaching , Business Models , Design , Entrepreneurship , Family , Finance , Green for Real , Investing , PB4L , Real Estate , Real Estate Investment Coaching , Urban Economics

Main Street Makeovers He must have received his law degree in the snail-mail. The guy didn’t know the difference between foreclosure and power-of-sale. Why is this even important? Foreclosure versus Power of Sale Because I advise a number of funds (REITs, MICs, Private Equity Funds, Mortgage Trusts, Mutual Fund Trusts, individual private lenders such as […]

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Oct 11

Get some professional advice/coaching/mentoring from a trusted and experienced source—says Terrell Owens

By Bruce Firestone | Business Coaching , Business Models , Entrepreneurship , Family , Finance , Firestone Institute , Investing , Life Coaching , PB4L , Real Estate , Real Estate Investment Coaching , Sports & Entertainment

[Excerpt from Gadgets and Gizmos—how to tell if you own a real business or just an expensive hobby  available from, https://brucemfirestone.com/product/gadgets-and-gizmos/] I realize this is a somewhat self-serving headline since I am a real estate investment and business coach and my spouse is a California-based CTI[1]-trained life coach, but don’t take my word for it—listen […]

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Jul 11

How to pitch anything

By Bruce Firestone | Architecture , Business Coaching , Business Models , Entrepreneurship , Finance , Firestone Institute , Ideas , Investing , PB4L , Real Estate , Real Estate Investment Coaching , Sales & Marketing , Sports & Entertainment , Urban Economics

Book review of Pitch Anything, an innovative method for presenting, persuading and winning the deal by Oren Klaff, https://youtu.be/0ihMwKc2Sow With insights from Bruce M Firestone, PhD Plus, how a yoga teacher went from earning just over $30k a year to more than $100k Plus, how Prof Bruce successfully pitched the NHL for an expansion franchise […]

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May 26

Disaster also brings opportunity… for a new beginning

By Bruce Firestone | Architecture , Business Coaching , Design , Entrepreneurship , Finance , Firestone Institute , Green for Real , Ideas , Investing , PB4L , Real Estate , Real Estate Investment Coaching , Urban Economics

A client of mine asks, “Hi Bruce, what are your thoughts on real estate and the economy over the next 12-24 months?” Here’s what I answered: No one really knows what will happen, but in my view, there will be many opportunities for people with cash. I suspect several trillion dollars of real estate in […]

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May 18

Purrdy Paws innovative self-capitalization idea

By Bruce Firestone | Business Coaching , Business Models , Entrepreneurship , Finance , Firestone Institute , Ideas , PB4L , Sales & Marketing

Purrdy Paws Mobile Grooming Spa founder Jayme Montero started with nothing. A teen mom, she had a “crazy” idea—to start a cat grooming mobile service when almost no one thought it would work—not her banker, her friends, no one. Her plan was to somehow finance and acquire a Mercedes Sprinter cargo van (which is tall […]

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