Category Archives for "Design"

Feb 17

Who knew that Detroit could teach other towns how to reanimate themselves?

By Bruce Firestone | Architecture , Design , Investing , Real Estate , Real Estate Investment Coaching , Sports & Entertainment , Urban Economics

While watching Hockey Day in America, I was struck by how the city of Detroit had integrated its outdoor ice-skating rink into the very fabric of its downtown. Most of these things are done badly; in fact, it’s surprisingly hard to create vibrant street life. Most cities and towns fail at it. Loneliness soars as […]

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Feb 08

Elderly Couple Get an Income Boost

By Bruce Firestone | Architecture , Business Coaching , Business Models , Design , Entrepreneurship , Finance , Investing , Life Coaching , Real Estate , Real Estate Investment Coaching , Sales & Marketing , Urban Economics

As folks get older, they tend to earn less even before they officially retire. Many people will recall the “Freedom 55” slogan from an old advertising campaign. I tell young people I coach, “Don’t pay any attention to the idea of retiring any time soon… if ever.” Why? For two main reasons: I believe human […]

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Jan 08

Why naming your buildings or properties is important

By Bruce Firestone | Business Coaching , Design , Real Estate , Real Estate Investment Coaching , Sales & Marketing , Sports & Entertainment

I am into naming things (like the elves in Tolkien’s Middle Earth did–they spent their first few tens of thousands of years there naming stuff). I also like creating taglines.  It adds value for both landlord and tenant—it’s like Italian trains of the 1970s—the only difference between 1st and 3rd class was the price you paid. #Seriously […]

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Dec 21

A walk through time

By Bruce Firestone | Design , Real Estate , Sports & Entertainment

Here’re some artifacts from Ottawa Senators founder Bruce M Firestone, PhD, now on deposit with city of Ottawa Archives, In addition, the Firestone family has donated more than 1,600 works of art (paintings and sculptures) to form the FIRESTONE COLLECTION OF CANADIAN ART,, housed and displayed by the Ottawa Art Gallery, OAG. city of Ottawa archives: […]

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Nov 20

The Pit

By Bruce Firestone | Architecture , Design , Investing , Real Estate , Urban Economics

The Pit If you want your building interiors to be highly animated and increase collisionable hours, you could do (a lot) worse than copy the Azrieli School of Architecture & Urbanism’s “pit” on the main floor of their building on Carleton University’s campus… What’s it used for? -speeches -parties -presentations -charettes -teaching -gatherings -random meetings/collisions -concerts […]

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Oct 30


By Bruce Firestone | Design , Sports & Entertainment

By Graham Neysmith [This article by Carleton University journalism student Graham Neysmith originally appeared at] The man who branded Ottawa’s professional hockey team doesn’t consider himself a hockey fan and has never even laced up a pair of skates. Tony Milchard designed the logo used by the Ottawa Senators when they debuted in the National […]

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