Category Archives for "Business Coaching"

I can’t believe that other landowners/property owners haven’t figured out how to repurpose their retail space to live-work-play-make spaces, all at grade. There is demand for these types of spaces from gigpreneurs who, for example, want to work in a street-facing studio and live behind their store, all on one level (ie, the ground floor). […]

Main Street Makeovers He must have received his law degree in the snail-mail. The guy didn’t know the difference between foreclosure and power-of-sale. Why is this even important? Foreclosure versus Power of Sale Because I advise a number of funds (REITs, MICs, Private Equity Funds, Mortgage Trusts, Mutual Fund Trusts, individual private lenders such as […]

[Excerpt from Gadgets and Gizmos—how to tell if you own a real business or just an expensive hobby  available from, https://brucemfirestone.com/product/gadgets-and-gizmos/] I realize this is a somewhat self-serving headline since I am a real estate investment and business coach and my spouse is a California-based CTI[1]-trained life coach, but don’t take my word for it—listen […]

[Here’s a book review I wrote in 2010 that is still relevant today (circa September 2020), so I’ve now added it to my blog, Prof Bruce] For the first three quarters of my advance copy of the book Delivering Happiness (Hachette Books, June 2010) by Zappos.com CEO Tony Hsieh (pronounced ‘Shay’), I felt like this […]

I’m sure there are many people who work from home and enjoy that experience. I am not one of them unless forced to by, say, for example, Covid-19 or because of economic constraints. I had a home office for 14-months in the mid-2000s and came to really dislike it for a number of reasons, the […]

Book review of Pitch Anything, an innovative method for presenting, persuading and winning the deal by Oren Klaff, https://youtu.be/0ihMwKc2Sow With insights from Bruce M Firestone, PhD Plus, how a yoga teacher went from earning just over $30k a year to more than $100k Plus, how Prof Bruce successfully pitched the NHL for an expansion franchise […]

[This is an excerpt from Don’t Back Down, the real story of the founding of the NHL’s Ottawa Senators and why big leagues count written by Sens founder Bruce M Firestone, PhD, available from, https://brucemfirestone.com/product/dont-back-down/] You have to laugh at the expectations of leadership in the US where they expect their leaders to have a […]

A client of mine asks, “Hi Bruce, what are your thoughts on real estate and the economy over the next 12-24 months?” Here’s what I answered: No one really knows what will happen, but in my view, there will be many opportunities for people with cash. I suspect several trillion dollars of real estate in […]

Purrdy Paws Mobile Grooming Spa founder Jayme Montero started with nothing. A teen mom, she had a “crazy” idea—to start a cat grooming mobile service when almost no one thought it would work—not her banker, her friends, no one. Her plan was to somehow finance and acquire a Mercedes Sprinter cargo van (which is tall […]

I woke up on the Easter long weekend thinking I could help people become successful entrepreneurs by offering a new online course called: Pivot! Start a business in just 3-months w/ practically no money down. “Hi Bruce, I just wanted to say that I was on your Pivot! webinar this afternoon and it was awesome. […]

for LANDLORDS, INVESTORS (AND TENANTS) Here is a webinar in which Bruce M Firestone, PhD, and host Dave Dubeau talk about how to stay afloat during the Covid-19 era and also how to prepare for a hopeful future. Here’s what is covered: -snowbird real estate prices about to collapse? -big market correction coming #Gulp -buying […]

YES, I want to sign up for the Firestone Institute Pivot! Course: Turn Yourself into a Gigpreneur… start your own business in just 3-months with practically no money down for a ridiculously low one-time payment of $250 $195 + HST I’m fed up and want to take charge of my own future and not rely […]