Brand U Challenge
@KurianTharakan challenges everyone to develop their own personal brand, one that differentiates a person and helps them explain themselves to the world. For young people, Kurian says this will help them get a JOB.
Anyone involved in marketing knows that you have only a few seconds to capture someone’s attention these days and capturing their attention if you don’t know what you are selling is likely to be unproductive.
So I went on bitstrips.com this morning and created an avatar (of moi) and my avatar is now a walking advertisement for my personal brand.
Postscript:
Life coach @desiradda puts it a bit differently. She asks, “Just who do you think you are?” Desiradda helps people develop their own personal elevator pitch and discover their inner compass. She is also my spouse.